After downloading the Pinterest app or finding the Pinterest website on your desktop computer, it’s time to get the sleeves rolled up and learn how to sign up for Pinterest and set up your account.
This is a very easy, 5-step process. Instructions below are for the desktop version, although the process is similar to mobile registration.
Step 1. Register your Account
On the first page of the sign-up process, you can choose by setting up a personal account or a business account (‘Continue as a business’).
While both accounts will look exactly the same and are both free, a business account will give you access to Pinterest analytics. It will also give you the opportunity to apply for Promoted Pins.
If you already have a personal account, it’s also easy to convert to a business account later on by verifying your website.
Step 2. Follow 5 Topics
Pinterest will now ask you to follow 5 topics, so they can build your home feed with interesting content. You can always change this later.
Step 3. Download the Browser Button
If you haven’t already downloaded the Pinterest browser button this like I advised in part 3 of this series, you can do this now.
Step 4. Verify Your Website
Now that we’ve talked about how to sign up for Pinterest, it’s time to verify your website to get access to Pinterest Analytics. Add the code provided into the <HEAD> section of your website, or upload the file to the root directory of your website.
You can only verify one website per Pinterest account and you can only verify your website on just one single Pinterest account. If you run multiple websites and you want insights in the analytics for all of them, you will have to set up two different accounts.
Step 5. Edit About Section
An important part of setting up your Pinterest profile is to edit the about section. Under settings, click on ‘profile’ and fill in your business name (make sure it’s not too long as it will get cut off after 25 characters), upload a profile photo/company logo, change your username if needed, fill in the about section and add your location.
In the ‘about you’ section, you have 160 characters to introduce yourself and give other users a better idea of who you are and what you do. It is advised to use the main keywords your business wants to rank for in the about section as well as you’ll then have a better chance of getting discovered through search.
How to Sign up for Pinterest?
And then you’re done! (for now)
Hopefully, I answered your questions on how to get started with Pinterest, signing up and setting up the basics of your first account.
You’re free to click around and explore on your own now… or you can continue reading the next article in this Pinterest tutorial to find out how to use the Pinterest app further.