We’re at the last tutorial of this series and if you’ve followed along, you now know how to set up your account, organise your boards and make a start with pinning content. But where do you find all those great pins? How to search for people on Pinterest and how to follow accounts and boards?
Let’s have a look:
How to Search for People on Pinterest
The easiest way to find other active pinners is to make use of the search bar on the top of your screen.
You can start by typing in the word ‘travel’ for example, then clicking on ‘Pinners’ in the results, so you’ll only get to see people with the word travel in their username:
Another quick way to find people to follow is by importing contacts from your email or other social media networks.
Simply click on ‘Following’ under your own profile, click ‘Pinners’ and ‘Find Pinners to follow’, followed by connecting to any of the suggested services.
Start Pinning Content
Once your first content is out, people can also start finding your profile through search, so the best way to get connected with new people is to get pinning!
When you signed up, you’ve already selected 5 categories of content you’d like to see pins from, perhaps add some more. Click on the grey stripes left of your username and a menu will drop down, showing you all of Pinterest’s main categories.
Click for example on ‘travel’ and you will see a category page, filled with so-called ‘interests‘ where you can browse through. You can also click on any of the square boxes on the top to narrow down your search even further.
Pinterest really isn’t a social media platform, but more of a visual search engine, so of course the best way to find anything is through the search bar on the top of your account.
Whenever you enter a search term in the bar, such as ‘adventure’ or ‘travel’ as shown below, you will get a bar of additional keywords to refine your search even more.
This not only helps you find what you’re looking for much better, but you can of course also use this in your advantage when looking for keywords for your own board names or board/pin descriptions. You’ll have plenty of ideas now what people would search on, so make sure to optimise your content for those terms!
You’ve reached the end of this 10-part beginners tutorial for using Pinterest for your business. I hope you learned a lot and that you’re ready to explore even more possibilities on this platform.
Please feel free to post a link to your own Pinterest account below, so I can follow you and leave any questions if you have them. I will be posting new content on this website every week, so we’re happy to include your questions in the next article.
Also make sure you’ve signed up for the newsletter, which you will receive regularly as well. I will be sharing all the latest updates, great tools and other exciting developments on Pinterest (such as my upcoming online video course) with you here, so you’ll be the first to know about any of that! Of course we’ll link to the most recent blog post from the newsletter as well, so you don’t miss anything.